Datarocket
For datarocket, I led a redesign to unify the visual language across a diverse suite of data-driven products. The challenge was to create a consistent design system that worked across products with varying complexity.
The result: a shared component library and clear interaction patterns that not only improved usability, but also strengthened the overall brand coherence.
Role:
Digital Product Design
Date:
2023-2024
As part of the Redesign for datarocket’s product family, I started by conducting qualitative interviews with users and stakeholders to understand their workflows and pain points. I mapped out the existing navigation patterns and created an navigation inventory to identify inconsistencies across products. This formed the basis for restructuring the information architecture. From there, I explored multiple directions for interface improvements, focusing on clarity, efficiency, and coherence. The outcome was a set of high-fidelity prototypes that not only improved usability but also laid the groundwork for a scalable design system shared across all applications.
